03-13-2007, 07:10 PM
MINNETONKA, Minn. - If there's one thing anglers around the world can agree on, it's that filleting fish is an art. With most people practicing catch-and-release these days, you want to make better fillets out of the fish you do keep. And just like any good artist, you need the best equipment possible when it's time for the fish fry.
Rapala
® has taken the art of filleting to the next level with the introduction of three new fillet knives: the Fish 'n Fillet® Superflex™, the Birch & Salmon Collector Fillet and the Presentation Fillet®.
Fish 'n Fillet® Superflex™<br />
Just when you thought a fillet knife couldn't get any better, Rapala comes out with one that bends and flexes like a gymnast doing a floor routine. It features an incredible extra-thin blade that allows the greatest flexibility and control ever.
A one-of-a-kind PTFE non-stick coating combined with a razor-sharp handground stainless steel blade makes filleting easier than you ever could have imagined. Finished with a polished brass ferrule and a tooled genuine leather sheath, you'll have to try this one to believe it.
Birch & Salmon Collector Fillet<br />
Often called the jewel of fillet knives, this knife and tooled leather sheath will make a prized possession for any owner. It features a hand-forged carbon steel blade that runs through the length of the curly birch handle for maximum strength.
Finished with a brass salmon head sculpture and scalloped ferrule, this fillet knife will ensure that when you clean a fish, you do him proud.
Presentation® Fillet Knives<br />
Available in three fish-cleaning sizes, the Presentation Fillet embraces the classic traditions of knife making with a modern twist. The straight blade provides all the benefits of stainless steel with a more durable razor edge.
A progressive blade design offers anglers more concentrated cutting power from the tang to the tip of the blade, while through-tang construction provides maximum strength and control so you can clean your fish smooth and fast every time.
Featuring a tooled wood handle made out of baked birch, the Presentation Fillet comes with a genuine tooled leather sheath that features a snap closure for safe keeping when you're out on the water.
So pick up one of Rapala's new fillet knives and unleash your "innard" artist.
About Rapala<br />
Dedicated to delivering memorable fishing experiences every time, the Rapala Group, based in Vääksy, Finland (Helsinki Stock Exchange: RAP1V), manufactures and markets fishing lures, fishing line, fishing rods, hooks, terminal tackle, knives and accessories under the Rapala, VMC, Blue Fox, Storm, Luhr-Jensen and Williamson brand names. The company was unofficially founded in 1936 when Lauri Rapala invented the Rapala fishing lure. Rapala maintains its strict standards of quality and craftsmanship while delivering its fishing products to anglers in more than 130 countries. For more information, visit rapala.com.
Media Contact:<br />
Brian Anderson Carmichael Lynch Spong (612) 375-8514 banderson@clynch.com
Rapala
® has taken the art of filleting to the next level with the introduction of three new fillet knives: the Fish 'n Fillet® Superflex™, the Birch & Salmon Collector Fillet and the Presentation Fillet®.
Fish 'n Fillet® Superflex™<br />
Just when you thought a fillet knife couldn't get any better, Rapala comes out with one that bends and flexes like a gymnast doing a floor routine. It features an incredible extra-thin blade that allows the greatest flexibility and control ever.
A one-of-a-kind PTFE non-stick coating combined with a razor-sharp handground stainless steel blade makes filleting easier than you ever could have imagined. Finished with a polished brass ferrule and a tooled genuine leather sheath, you'll have to try this one to believe it.
Birch & Salmon Collector Fillet<br />
Often called the jewel of fillet knives, this knife and tooled leather sheath will make a prized possession for any owner. It features a hand-forged carbon steel blade that runs through the length of the curly birch handle for maximum strength.
Finished with a brass salmon head sculpture and scalloped ferrule, this fillet knife will ensure that when you clean a fish, you do him proud.
Presentation® Fillet Knives<br />
Available in three fish-cleaning sizes, the Presentation Fillet embraces the classic traditions of knife making with a modern twist. The straight blade provides all the benefits of stainless steel with a more durable razor edge.
A progressive blade design offers anglers more concentrated cutting power from the tang to the tip of the blade, while through-tang construction provides maximum strength and control so you can clean your fish smooth and fast every time.
Featuring a tooled wood handle made out of baked birch, the Presentation Fillet comes with a genuine tooled leather sheath that features a snap closure for safe keeping when you're out on the water.
So pick up one of Rapala's new fillet knives and unleash your "innard" artist.
About Rapala<br />
Dedicated to delivering memorable fishing experiences every time, the Rapala Group, based in Vääksy, Finland (Helsinki Stock Exchange: RAP1V), manufactures and markets fishing lures, fishing line, fishing rods, hooks, terminal tackle, knives and accessories under the Rapala, VMC, Blue Fox, Storm, Luhr-Jensen and Williamson brand names. The company was unofficially founded in 1936 when Lauri Rapala invented the Rapala fishing lure. Rapala maintains its strict standards of quality and craftsmanship while delivering its fishing products to anglers in more than 130 countries. For more information, visit rapala.com.
Media Contact:<br />
Brian Anderson Carmichael Lynch Spong (612) 375-8514 banderson@clynch.com